Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information”.
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing your personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses so-called cookies, i.e. text files which are stored on your computer and enable an analysis of your use of the website. The information generated by a cookie about your use of this website is usually transmitted to and stored on a Google server located in the USA. However, if the IP anonymisation on this website is activated, Google will shorten your IP address prior to transmission in the member states of the European Union or in other member states of the Treaty on the European Economic Area. Only in exceptional cases will the full IP address be transmitted a Google server located in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports about the website activities for the website operator and to provide other services to the website operator which are associated with the use of the website and the internet. The IP address of your browser transmitted in the context of Google Analytics will not be combined with other data of Google. You can prevent the storage of the cookies by making appropriate settings in your browser software. However, we point out that in that case you may not be able to use all functions of this website to the full extent.
Moreover, you can prevent the transmission to Google of the data (including your IP address) generated by the cookie and relating to your use of the website by downloading and installing the browser plug-in provided at the following link: https://tools.google.com/dlpage/gaoptout
This website uses Google Analytics with the extension "_anonymizeIp()". Due to this, IP addresses are shortened before further processing, so direct reference to a person can be ruled out.
Google Analytics is used in accordance with the preconditions on which the German data protection authorities and Google have agreed. Information provided by the third party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, fax: +353 (1) 436 1001.
Plugins of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA, are integrated on our websites. You can recognize the Facebook plugins by the Facebook logo or the "Like" button ("Gefällt mir"-Button) on our website. An overview of the Facebook plugins is provided here: http://developers.facebook.com/docs/plugins/
When you visit our websites, the plugin will establish a direct link between your browser and the Facebook server. This will inform Facebook that you have visited our website with your IP address. If you click on the Facebook "Like" button while you are logged on to your Facebook account, you can link the contents of our websites on your Facebook profile. This will allow Facebook to assign the visit to our websites to your user account. We point out that we as the provider of the websites will not be informed of the contents of the data transmitted and their use by Facebook. More information about this is provided in Facebook's data privacy statement at https://www.facebook.com/policy.php
If you do not wish Facebook to be able to assign your visit to our websites to your Facebook user account, please log out of your Facebook user account.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at firstname.lastname@example.org or by visiting the following URL.